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Our Story

Abigail Crib, white finish


Well Made to Be Well Loved.

Made to treasure, Namesake nursery pieces are carefully crafted and vetted by extensive quality testing to secure their place in your family for years to come.

From timeless finishes and unexpected design details to eco-friendly fabrics and assembly guides that actually make sense, we know the little things make a big difference when it comes to taking care of your family.

Our hope here at Namesake is that you can rest easy knowing you’ve invested in the right pieces for the next chapter in your family’s story.

The Next Generation.

For over 30 years, Million Dollar Baby Classic has brought style and quality to the modern nursery — and now, we continue the journey with our new name: Namesake.

Staying true to the values created by Million Dollar Baby Classic, Namesake is committed to offering heirloom quality pieces that celebrate intentional design details, like the elegant molding in our Darlington Collection, and the traditional casting on our award-winning cribs.

Made with heritage in mind, our timeless styles are crafted for safety and sustainability and loved by parents like you — proof that some traditions are always worth keeping.


Safety is our commitment.
For us at Namesake, safety is a long term commitment to establishing processes and systems that ensure only the safest products reach you. As a result of this commitment, we can proudly say that we have a been providing babies (and parents) with a good night's sleep for over 20 years.

The following key safety facts about our products show just how passionate we are about safety:

ornate left We Surpass The Safety Standards ornate right

Slats/spindles static load strengths 80 lbs 135+ lbs
Total lead content in paint <.009% <.001%
Total lead content in surface coating <.009% <.001%
Total lead content in substrate <.01% <.001%
Phthalates <.1% undetectable